This is marketing funnel for accomodation business - Campervan Stay "Soulride"
For a start, as a form of awareness, I utilize organic content by doing video content via social media platform such as IG/FB/Tiktok/YouTube/Twitter/Snap chat and paid marketing using Affiliate Marketing such as review posts on their respective social media account and blog post.
After few interested potential customers click on the organic/ paid marketing, it will lead to landing page that will options to request more information. At this stage, potential leads will sign up and will receive an email. Leads then will receive an exclusive offer of discount campaign if shared among friends. After lead purchase and experience their campervan stay, they will receive a thank you + review email of their stay at Soulride.
To retain customer long term relationship, they will receive an update on email of what's happening / on going promotion of the business.
*Apologize on the missing arrow, done this task using phone as my laptop suddenly sulk