@trainer Ezryna ![alt text]IMG-20240517-WA0015.jpg


ATILA : 85.5%

Tools for Technical SEO:

Page Speed: https://pagespeed.web.dev/
Google Search Console: https://search.google.com/search-console/about
Google Analytics: https://analytics.google.com/

Website Crawler Test - https://seomator.com/website-crawl-test
Mobile Friendly Test - https://seomator.com/mobile-friendly-test
SEMRush - https://www.semrush.com/

Steps to set up Google Search Console:

Select Domain on Property Type pop up, and paste the url
Copy the TXT file
Log into your domain DNS, paste the TXT at domain record
Verify at Google Search Console pop up
Set Up Google Analytics:

Sign up Google Analytics with gmail

Install and activate Google Analytics Plugins - ExactMetrics (sign in with the same gmail you register with Google Analytics)
Off Page SEO

Backlinks: https://www.linksmanagement.com/

Selecting Right Backlinks:

Good TLD : .com, .com.my, .net, .org
Authority Site: DA & PA preferable 25 and above with good UI and content
Make sure NOT illegal and medical sites
Make sure NOT Link farm (lot of backlinks to others sites)

Keyword Research

1.Ubersuggest Chrome Extension: https://chromewebstore.google.com/detail/ubersuggest-seo-and-keywo/nmpgaoofmjlimabncmnmnopjabbflegf (must use Google Chrome Chrome)
2. SEMRush : https://www.semrush.com/
3. Ahref : https://ahrefs.com/keyword-generator

Complete 5 keyword findings using this template: https://docs.google.com/spreadsheets/d/1oGNiBYWCKX0-brSwOiox6ay-YuTsXKafML6e7wOZEsI/edit?usp=sharing

On Page SEO

Install Yoast SEO Plugin at the Dashboard

Screenshot 2024-05-18 at 5.25.36 PM.png

Blog Optimisation:

H1 (Headline) - with keyword
H2 (sub heading) - use secondary keywords
Introduction - with keywords
Name the images with keyword
Alt Text - includes keyword
URL - only keyword
Meta Title - includes keyword
Meta Description - includes keyword
Keyphrase - keyword only!

For more learning, you could watch this video on SEO: https://airasiaacademy.com/on-demand-learning/seo-for-beginners

Happy learning!


Tools for Keyword Research

Google Keyword Planner
SEMRush Advertising Research
Adword Wrapper: https://www.adwordswrapper.com/

Google Ads Mockup Generator: https://andrew.marketing/ad-preview-tool/

Post your Google Ads here.

For more learning on SEM, you could log into this video: https://airasiaacademy.com/on-demand-learning/search-engine-marketing
Remember to take the quizzes too.
Happy learning.