This is marketing funnel for Blooming Coffee
Forming awareness, using organic content by doing video content via social media platform such as Instagram and Facebook (infographic, report, documentaries).
Potential customers click on the organic or paid marketing, it will lead to a landing page that will offer options to fill up the information.
Potential leads will sign up and will receive an email.
After lead purchase and experience of their drinks,
To retain customer long term relationships, they will receive an update on the email of the latest promotion, reminder of occasion. Customer will receive an exclusive offer of a discount campaign if shared among friends and loyalty access.