This is the marketing funnel that I created for my fitness studio named Zeeqo Fitness. The key product for this Studio is the subscriptions benefit in packages offered.
Started with AWARENESS of Prospect Lead from the content marketing displayed in Social Media (ie; Facebook and Instagram reels, post and story, also Tiktok videos and Youtube videos & shorts)
Lead will click on the links from social media that will bring them to Zeeqo Fitness landing page. Here, the lead will have to sign up and automatically becomes members. This shows that Lead already have INTEREST & DESIRE to what have displayed.
Warm Lead will head to the packages offers to them while Cold Lead that not interested will be head back to remarketing process.
Next process, Lead will have the option to choose their plan subscriptions. All plan packages will be blasted emails before their subscriptions. The post-sales services of different packages will have their own benefits each. But only package 1 and 2, the remarketing process will keep on going in order for members to subscribe package 3.