@robincoenraad

This is the funnel for a home based food business.

The awareness is starting from social media posting from popular platforms as an ad and share of voices which will drive to builds traffic and the leads will browse through the website.

Then, purchasing consideration will be happening in order page and those who purchase will give feedback in the social media platforms as well.

For the cold leads, Instagram ad will be appear on their social media to influence purchase subtly.