@ciayilim To recap 30th October 2023 learning:
- Set your brand identity. Fundamental: Brand Name, Logo, Colour, and voice according to brand personality.
ODL Video: https://airasiaacademy.com/on-demand-learning/online-branding-odl
- Type of digital content. Fundamental: Know your objective & choose the suitable content format, create content using a Canva template that aligns with your brand identity, and use the Magic Text AI function.
YOU HAVE DONE THIS WITH YOUR SMARTPHONE!
- ADDED VALUE:
- You have also created your LinkedIn Profile & published your first LinkedIn post. Remember to update your profile according to best practices.
*As for @abigaileve03 , great effort on the brand logo & poster for the Cafe business (As below):
We have also discussed areas to improve as below:
- More attractive Headline
- Better showcase the products to generate interest
- Clearer CTA at the bottom
- Clearer brand positioning with location indication
- You also know how to create a Google Form where you can copy the URL to paste as a CTA of dedicated digital content.
To recap 31st October 2023 learning:
Use Livan Cafe as the example
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You have created your own Google Form
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Apply it to a landing page with Google Sites
- Also added FAQ & Google Maps
- Learn how to create a Facebook ad to promote that landing page
Remember to keep updating your resume on LinkedIn for potential job placement! Best wishes.