[UiTM-DM-Dec2023] Pre & Post-Assessment Quiz + Practical Learning Sharing*

@kikiqistinamohdazri Recap our earlier discussion:

2nd Landing Page with personalised content for retargeting of prospects who did not proceed to the donation

Thanks for reading & happy learning!
šŸ’š Ciayi Lim

@1705nasr Recap our earlier discussion:

A clearer indication is needed on the retargeting platform for prospects who did not proceed to payment page from add-to-cart page

Thanks for reading & happy learning!
šŸ’š Ciayi Lim

@nurinsajidah2005 Recap our earlier discussion:

A clearer indication is needed on the payment platform after the action of clicking 'buy now' button

Thanks for reading & happy learning!
šŸ’š Ciayi Lim

@liazzaidi29 Recap our earlier discussion:

  1. Can consider branching out to separate journey of WhatsApp & Messenger at the 'Interest' & 'Decision' stages where direct them back to the same 'Action' payment page

  2. A clearer indication needed for the specific digital media/ platform at respective stage

Thanks for reading & happy learning!
šŸ’š Ciayi Lim

@razakrosli0 Recap our earlier discussion:

TikTok has its Shop with a check-up and in-app payment where you can refer more under the 'Social Commerce' chapter. But overall, great stuff here! Well done

Thanks for reading & happy learning!
šŸ’š Ciayi Lim

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Design an email, introducing a product/service based on our Email Marketing session. After completion, send the screenshot/ email campaign URL to this FORUM TOPIC

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Hello all,

Here some of the tools for content marketing:
Feedly: https://feedly.com/i/discover
Google Alerts : https://www.google.com/alerts

Templates:
Content Mapping : https://docs.google.com/document/d/1ChStqVb4D2x3OkjXr9mv8jZ3yXMRGtKk/edit

SMART Marketing Goals: https://docs.google.com/document/d/1ooAtYPrZXkDy1Z_Ew2UO4NRuTycqjZ6QSBVMjdC6DWE/edit?usp=sharing

Social Media Editorial Calendar: https://docs.google.com/spreadsheets/d/1zBfc_1IfepOImp4LqJuSW4HLyWcdgxy9/edit#gid=1734548962

Do share your Content Mapping by posting screenshot of 1 of your Persona and Content Mapping in this forum. Also share screenshot of your Social Media Editorial Calender

Screenshot 2024-02-08 at 12.25.23 PM.png

Create a 15 seconds social media posting with consideration of:

  1. Customer Lifecycle -TOFU, MUFO, BUFO or ROFU
  2. Storytelling
  3. Copywriting format
  4. Strong CTA

Share your screenshot/link here