SMART Goal Summary:
Brand: JILATO
Product: Seasonal Gelato
Increase monthly sales by 20% within the next quarter by launching two new seasonal gelato flavours and promoting them through targeted social media ads and key opinion leader partnerships.
SMART Goal Summary for B.R.A.N.D. Eyewear
I want to grow the number of new website newsletter subscribers generated by 50 per month by sharing 3 new product launches monthly on instagram because market insights indicate that intended subscribers convert to customers better than leads from PPC advertising. I'll reach 50 monthly subscribers per month, 300 in total in 6 months from today.
Marketing Plan
Digital Marketing Plan Summary Template-With Reference: https://docs.google.com/presentation/d/18xEByuQ6a4GAD5xWrHDoTU039yGdRD4Z/edit#slide=id.p1
Marketing Plan: One Page Campaign Overview : https://docs.google.com/document/d/12LzHyrYsK64VChc5ywDM3SsOWQzew74wleP-9CTbvVU/edit
Competitive Analysis: Competitive Analysis Template: https://docs.google.com/spreadsheets/d/1knIM_Gw6X6nlxFuMQrOm3GUJ5qpbrLaV/edit?usp=sharing&ouid=101682873304786580615&rtpof=true&sd=true
Paste your screenshot of the One Page Campaign Overview here.
For your further learning, you can access to this videos:
Marketing Plan: https://airasiaacademy.com/on-demand-learning/creating-a-marketing-plan
Competitive Analysis: https://airasiaacademy.com/on-demand-learning/online-marketing-research
Happy learning
