DM-APR24: Pre & Post-Assessment Quiz + Practical Learning Sharing
@ignatiusmackerry said in DM-APR24: Pre & Post-Assessment Quiz + Practical Learning Sharing:
SWOT Analysis for Asia Digital Engineering (ADE)
TOWS Analysis for ADE (updated with Bob's feedback)
@tauriqazharabdullah said in DM-APR24: Pre & Post-Assessment Quiz + Practical Learning Sharing:
SWOT Analysis for B.R.A.N.D. Eyewear Frames
TOWS Analysis for B.R.A.N.D. Eyewear Frames (updated with Bob's feedback)
Tauriq's: Digital Marketing Plan Summary Template-With Reference (B.R.A.N.D.)
https://docs.google.com/presentation/d/11JecnaHlHWFMyJ7p_aElacPLrpXpEvciuKRvU2I_3Bg/edit?usp=sharing
META ADS MOCKUP FOR JILATO
- Web Newsfeed Static Carousel
- Right hand Static Carousel
- Mobile Static Carousel
@ignatiusmackerry https://www.modernretail.co/technology/meta-announces-new-promotional-ads-tool-to-highlight-deals/
RECAP: This goes to FB/IG Shop with Shopping Objective + Potentially Dynamic Creative from the social media catalogue that you have set
Thanks for reading & happy learning!
💚 Ciayi Lim
Potential Action Plans:
- Relook into your brand identity deck:
- Enhance logo design (Simplify the design)
- Brand Tagline: Depending on your unique value proposition
- Colour palette setting as content tools brand kits
- Website update using Google Sites
- Homepage
- Services Pages
- About
- Contact
- Sign-up newsletter
*Make sure you update the social media links to site footer
*Create a Google Analytics account & add it to Google Sites for site performance monitoring
- Look into your SEO performance
- Competitors tracking
- Keyword research
*Plan the content from there
- Look into your email marketing plan
- Consolidate your current clients' database
- Manage your contact list using the chosen email marketing tool
- Monthly/ Quarterly newsletter update
*Make sure you have a clear indication of the service rate card
*Look into the standard design of the user journey with the email automation setting
- Social media
- Update your Facebook Page setting
- Update your IG Page setting
- Plan your social media calendar
- Schedule your social media calendar
*Look into promoting your social media handles on FB private groups/ community
*Consider LinkedIn marketing since it is B2B
Thanks for reading & happy learning!
💚 Ciayi Lim