Re: ️ [ODL] Understanding & Utilising Social Media for Competitor Analysis
We are dealing with rapid changes in digital marketing due to fast-evolving internet users' behaviour, same goes for the features/ functions available on digital marketing tools.
Semrush Social Media Monitoring is NOT LONGER FREE. It used to be a great free tool for social media marketers to monitor our own page performance and compare with our competitors but this fabulous feature is no longer available in the free account.
Nevertheless, this is still a great tool for us to track the industry benchmark in terms of:
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Frequency of social media posts
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Top-performing social media content
Of course, the report generation function is cool too! Take a look at the explanation page from Semrush for more clarification.